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General Business Management
As a business management professional, you oversee business operations, lead teams, and drive organizational success. Learn essential skills in leadership, project management, financial planning, and marketing with career-focused management training.
Credential
Diploma
Duration
43 weeks
Practicum
5 weeks
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Employment Opportunities
- Administration
- Entrepreneurship
- Marketing
- Banking and Financial Fields
- Human Resources
- Small and Medium-sized Businesses
What You Could Earn
Up to $66,650
Benefits
Our General Business Management course is eligible for student aid funding; other options available.
Industry-experienced instructors bring firsthand knowledge from actual roles in their fields.
Prepare for multiple career paths, including administration, marketing, HR, and entrepreneurship.
Gain real work experience and training through practicums in various businesses.
Start your General Business Management diploma online. Access course materials anywhere at any time.
Benefit from lifetime access to our Career Services team for job search help and career advice.
Receive personalized, individual attention and support during your studies.
We provide the tools you need to succeed in your program, including a new laptop you keep.
General Business Management Diploma: Overview
The success of a business depends on successfully managing resources – people, money, time and materials.
Sundance College’s General Business Management program equips you with the career-focused skills, knowledge, and experience to excel in today’s modern business world.
In just 43 weeks, our diploma program prepares you for various roles in business administration and management with comprehensive training in leadership skills and supervision, project management, financial planning and account management, organizational behavior and human resources, and marketing principles. You will also gain expertise in effective business writing, and business ethics.
Our program includes a 5-week practicum experience with a business firm, providing you with real-world experience and preparing you for a successful career in business management.
Program Overview: General Business Management
Learn about Sundance College’s General Business Management diploma program and how it prepares students for career success in business.
Is a career as a Business Administrator right for you?
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Take Our Career QuizProgram Courses
Core
Account and Sales Management
Learn the right sales techniques to obtain new customers and retain current ones. Learn techniques to secure sales, maintain accounts, and manage clients.
Topics include: customer service, techniques for problem solving, and how to analyze and respond to customer behaviour.
Business Essentials
Focus on key business functions that drive results-oriented outcomes in today’s fast-paced workplace environments. Functions such as project organization, business networking, and workplace procedures.
Human Resources
Evaluate the role of human resources management in Canada. Learn different theories and practical applications of HR management, focusing on engaging and thought-provoking material.
Financial Planning
Gain practical application and comprehensive coverage of personal financial planning theories. Topics include money management, tax planning, consumer credit, housing and other consumer decisions, and insurance.
Project Management
Explore both technical and social components of project management through experiential learning and hands-on activities. Develop technical and managerial skills needed to manage projects successfully.
Supervision
Learn supervisory skills needed for success in a business management career. Topics include conflict management, motivation, onboarding, costs and benefits of training, and how to use business technology and social media when recruiting.
Marketing
Learn the core components used to create a successful content marketing strategy. Develop essential marketing skills for the modern marketing landscape; while exploring marketing theories that will help you take your business to the next level.
Effective Business Writing
Learn effective communication techniques required in today’s fast-paced business environments. Topics include effective written communication skills, proper communication techniques, specific workplace communication situations, and designing effective business presentations.
Organizational Behaviour
Gain an important understanding of how human behaviours in the workplace affect the performance of individuals, teams, and various groups. Explore situational corporate communication, culture, personal differences, workplace politics, and effective outcomes for healthy communication in the workplace.
Business English and Proofreading
Learn the fundamental English language skills necessary to attain meaningful employment in modern businesses. Address common mistakes in syntax, grammar, and spelling through hands-on training that will set you apart from other job candidates. Practice editing business documents using standardized proofreading marks to excel in your new career.
Foundation
Becoming a Master Student
This course helps students make the transition to post-secondary education and teaches them how to make the most of their chosen career education path as they prepare for the workforce. Topics include learning styles, goal setting, note-taking, and testing.
Communication and Interpersonal Skills
This course prepares students to use proper speaking skills to give effective and professional oral presentations. Students will learn what to do before, during, and after the presentation, and how to design effective visual aids.
Microsoft Excel
Learn to perform the functions necessary to manipulate spreadsheets, use functions and create equations using Microsoft Excel.
Microsoft Outlook
Learn the file management, editing, formatting, and printing functions essential in every workplace using Microsoft Outlook.
Microsoft PowerPoint
Learn to perform the Microsoft PowerPoint functions necessary in the workplace, including creating and manipulating documents to successfully deliver effective presentations.
Microsoft Word
Learn how to create, format, and manipulate Microsoft Word documents through practical hands-on training.
Career Management
Work hands-on to build the opportunity-finding skills needed in today’s job market. You will learn essential skills needed to be successful throughout the entire job application process and how to achieve gainful employment. You will plan, write, and complete a resume; search for employment; and develop your presentation skills.
Practicum
Your Commerce: General Business Management diploma includes a 5-week practical work experience with a business firm. For students unable to complete a practicum (e.g., due to remote location), a capstone project will be offered as an alternative to fulfill the diploma requirements.
Admissions Steps
Whether you're just starting to explore or are ready to take the next step, we're here to help you navigate your journey. Get all the information you need to make an informed decision about your future.
Admissions RequirementsConnect with an Advisor
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Find Out What Our Students
Say About Us
The General Business Management course was life-changing. I received multiple job offers and started a career making $70k a year.
Emma L.
Commerce: General Business Management
Frequently Asked Questions (FAQs)
Can this program help me start and successfully run my own business?
Yes! The General Business Management course covers critical business aspects. Whether your passion is baking, designing apparel, or playing hockey, our program equips you with the knowledge and skills to turn your passion into a successful business.
You’ll learn financial planning, marketing, human resources, and project management. Additionally, you’ll gain hands-on experience through a practicum, providing real-world insights and industry connections to support your entrepreneurial journey.
What is business management?
Business management involves overseeing and coordinating various aspects of a business to ensure its operations run smoothly and effectively. It includes business planning, organizing, leading, and controlling resources such as human, financial, and material to achieve organizational development goals.
Key areas of focus in business management include strategic management, financial management, marketing principles, human resource management, and business operations management.
Is a business management diploma useful?
Yes, a business management diploma is highly useful. It provides foundational knowledge and practical skills and business management strategy and planning techniques necessary to succeed in today’s business world.
This diploma covers essential areas such as leadership skills, financial management, marketing principles, human resource management, and project management.
Graduates are equipped to pursue various career opportunities in business management, operations management, and administration – or as an entrepreneur – making it a valuable credential for career advancement.
To learn more about why a business management diploma is worth it, read our blog ‘The Power of a General Business Management Diploma’.
What does a business manager do?
A general business manager oversees business operations, ensuring that all departments work efficiently towards the company’s goals.
Their responsibilities include planning and implementing business strategies, managing budgets, leading teams, conducting performance evaluations, and making key decisions to drive business growth.
Business managers also focus on improving processes, enhancing productivity, and ensuring compliance with business laws and regulations.
What is business administration?
Business administration involves managing the day-to-day operations of a business. It encompasses a wide range of activities, including financial management, marketing, human resources, project management, and organizational behavior.
Business administration professionals are responsible for planning, directing, and coordinating business activities to ensure efficient and effective operation. They play a crucial role in strategic planning, decision-making, and overall management of an organization.
I don’t have experience in the business world. Can I take the General Business Management course?
Yes! Our program is designed for individuals with varying levels of experience.
Whether you’re looking to move up in your current pharmacy career or are brand new to the health industry, you’ll receive the comprehensive hands-on management training you need for a successful career in business.
How do I balance my studies with my work and family commitments?
Many of our students and graduates balance their studies with work and family commitments. You will study only one course at a time instead of 4 or more. This allows you to immerse yourself and increase your knowledge retention and academic success.
Additionally, our flexible learning model allows you to study around your other commitments. And you can take your General Business Management diploma courses online.
For more tips on finding the right work-life balance during your general business education, read our blog ‘Achieve Work-Life Balance: Tips from College Graduates’.
Do you have other questions about our diploma programs or need guidance?
If you need more information about our programs, admissions requirements, financial aid, or practicum experiences, our admissions advisors are ready to assist you. Connect with a professional today to get the support and information you need to make informed decisions about your education and career path.
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With a General Business Management Diploma in Your Hand, What Careers Can You Pursue?
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What Business Managers Do: Day-to-Day Responsibilities
Published: 30 September 2024
How to Get a Job After a Diploma in Business Management
Published: 15 January 2024
With a General Business Management Diploma in Your Hand, What Careers Can You Pursue?
Published: 2 January 2024