What is a Marketing Portfolio?
What Should Be Included in a Professional Portfolio?
1. Portfolio Bio
- Your name
- A one-sentence summary of your career/area of expertise
- Your current or most recent employer
- 1-3 achievements
- Your career goals
2. Work Samples
3. Project Results
- Who the project was created for
- The project’s goals or purpose
- Your specific contributions
- Performance results
4. Resume or CV
5. Contact Details
What is an Online Portfolio?
- Reach more potential clients through your web presence
- Send your portfolio as a URL instead of a large file attachment
- Embed your portfolio within your resume
- Organize your portfolio into multiple webpages
- Incorporate interactive design into your portfolio
- Link to other websites, social channels, and projects
- Easily update your work samples and resume